FREE/Long Tail

Free ebooks increased physical sales 11%

From Simon Owens: “John Hilton, a doctoral candidate in Instructional Psychology and Technology at Brigham Young University, crunched the numbers to determine whether releasing books through Creative Commons and other methods really does benefit authors and publishers. He found that four titles recently released for free by Random House saw an 11 percent increase in sales in the eight weeks after releasing the online copies compared to the eight weeks prior.”